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Scottish And Newcastle Impact Profit Prgramme 2009 : Brand Support
Scottish And Newcastle John Smiths Scottish And Newcastle The Nation's favourite
  • You can charge at least 9p per pint more for John Smith’s than its three nearest competitors**
  • Continues to lead and outperform the ale category*
  • Now bigger than Tetley’s, Boddingtons, Worthington’s and Greene King combined**
Scottish & Newcastle Who Is John Smith's Drinker
  • 'No Nonsense' guys aged 40-59 years
  • Regular bitter drinkers
  • They account for 38% of all keg bitter volume****

www.johnsmiths.co.uk

Did you know John Smiths is now bigger than Stella Artois in the UK On-trade***

*BBPA, MAT Sept 08 **Nielsen, Total On-trade, MAT Sept 08 ***Nielsen, Total On-trade, Vol MAT Sept 08 ****BBPA, MAT Oct 08

Scottish & Newcastle John Smiths
  • John Smith's is the proud sponsor of the Grand National
  • The John Smith's People's Race has raised more than £300k for charities since it was launched
  • The John Smith's People's Darts gave 2 people the chance to play darts on the main stage at Lakeside just before the World Professional Darts Final
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